The European Interactive Advertising Association (EIAA) has recently released its research about the internet-ad budget spent in 2009.

The report expressed that 70% of advertisers claim that their allocated online ad spend is increasing in 2009, which, undoubtedly, is an excellent omen in these days. Thanks to this continuing growth in the digital sector, advertisers expect an increase of 21% in 2010.

The EIAA’s Marketer’s Internet Ad Barometer was issued by the EIAA to provide an updated  insight into how advertisers plan to change their strategies in 2009 and beyond to keep growing in the market.

The EIAA also commented on the report that advertisers’ budget are continuing to be moved from traditional media  to the digital industry.