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One reason to have a Unique IP
Google Discussion Forum
Google Listing Wrong Domain in SERP
April 28, 2006
I help manage over 100 clients web sites who are all under our one IP address. We have not had any problems with Google until this last month when Googlebot had trouble caching four of my client's homepages and listed the domain of another client instead of the correct one. If you do a Google search on "scrubs" you will see my client (www.sassyscrubs.com) in the fourth position but it has my other customer's domain listed. Worse yet it actually points to my other client's site.
My customer is losing business and this is Google's official response:
Thank you for contacting us. The problem you are reporting is likely due to a configuration error that occurred at your webhost at the time we crawled your site. If the host inadvertently shows the wrong page for a short period of time, and the Googlebot web crawler happens to visit your site during that window of time, then our automated crawler confuses the two sites.
Googlebot will periodically revisit your site. If the configuration problem is fixed, then the problem should correct itself after we next crawl your site.
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